Marketing services
Our internal marketing team works as an extension of yours, running paid search and paid social campaigns that turn budget into qualified leads and showroom visitors.
The team
An extension of your team: strategists, creatives and analysts who turn budget into qualified leads and showroom visitors. No agency-of-agencies, no rotating freelancers. Just dedicated specialists working side by side with the people who build your website, CRM and DMS.
You get a named team on your business: strategist, paid media lead, creative and analyst. Not a rotating cast assigned by ticket.
Sat next to the engineers behind your website, CRM and DMS, so the wins we spot in the data import the very next morning.
The same playbook runs across major UK dealer groups and manufacturer-backed retailers, so what you get is proven, not theoretical.
Paid Search
From Google Search and Vehicle Ads to Performance Max and Shopping for Vehicles, we build campaigns that meet buyers in the moment they're ready: searching by make, model, location or finance product.
Paid Social
Awareness, retargeting and lead-gen across Meta, TikTok and LinkedIn, using creative built around your brand, your stock and the local stories that make your dealership different.
Certified expertise
Recognition from Google that the team running your paid search is qualified, performing and held to the same standards as the largest agencies in the world, with the access and support to match.
Every paid media lead on the team holds active Google Ads certifications across Search, Video, Shopping and Display.
Vehicle Ads, Demand Gen, server-side conversions: partner status puts your accounts at the front of every product roll-out.
When something needs escalating, we have a named contact at Google. Not a help-centre form and a 48-hour SLA.
We see how your spend performs against anonymised industry benchmarks, so "good" is measured against the market, not a feeling.
Results that speak
Every figure below is the spend it took to capture a verified email address and contact details. Not clicks, not form starts, not vanity numbers. A flatter account structure, server-side conversions tied to qualified leads, and a creative rotation refreshed monthly. Applied with discipline, the results compound.
December 2024 → April 2026
Inherited account with a cost per real lead of £237. A structural rebuild dropped it to £68.30 within the first month, and 16 months of disciplined optimisation has settled it at £19.85.
January 2026 → April 2026
A four-month rebuild took cost per real lead from £177.68 at the start of 2026 to £22.03 by April, on the same monthly budget.
Four years of continuous optimisation
A four-year partnership. We took cost per real lead from a high of £98.10 down to £30.13, and continue to push it lower month on month.
We sit inside Nexus Point, the same business that builds your website, CRM and DMS. That means your paid media specialists already speak the language of automotive retail, already know how Apex feeds and conversions work, and have a direct line to the engineers who can change anything that's holding your campaigns back.
No account-management buffer. No outsourced contractors. Just the people who build it, running it.
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